BidOnMe

// AI-RUN INSURANCE AUCTION

Don't shop.
Make them bid.

0+life insurers in America.
Let's make them compete.

There are more than 700 life insurers in the U.S. Our AI bot takes your profile to the carriers and makes them bid to insure you — because they want your business. Answer a few questions and let the bidding begin.

See how it works
60-second profile One match — not a call center No exam to get matched 100% free to you

AUC·ONE

your AI auctioneer

LIVE

// READY TO OPEN THE FLOOR

// the mechanics

Three steps. One winner.

01

Build your profile

~60 seconds

Our auctioneer asks a handful of quick questions — age, coverage, health basics. No medical exam, no paperwork to get started.

02

The AI runs the floor

Instant matching

Our bot broadcasts your profile across the carrier market and the licensed agents in your state, surfacing whoever's positioned to offer you the strongest rate. Then we connect you with that one winning match — one agent, not a flood of calls. No obligation, opt out anytime.

03

A winner reaches out

One agent. Your choice.

The best-matched licensed agent — and only them — contacts you to confirm your real rate and finalize coverage. No call center, no swarm of cold calls, and you're never obligated to buy.

// the underwriting engine

Every carrier has an appetite.
Our bot has read all of them.

No two insurers underwrite the same way. One waves through a heavier build that the next one surcharges; one issues to a well-managed diabetic in minutes while another declines. Our AI is trained on underwriting guidelines from across the carrier market — so it knows exactly which insurers will bid hardest for your specific profile, and routes you straight to them.

Tobacco class BMI / build A1C levels Family history Aviation Scuba depth DUI lookback Bankruptcy Foreign travel Occupation risk Rx history Cholesterol ratio Sleep apnea Cancer remission Hazardous hobbies Blood pressure Net worth ratio Tobacco class BMI / build A1C levels Family history Aviation Scuba depth DUI lookback Bankruptcy Foreign travel Occupation risk Rx history Cholesterol ratio Sleep apnea Cancer remission Hazardous hobbies Blood pressure Net worth ratio
Meridian Life
Build & BMI specialist
  • Generous height/weight tables
  • Issues to higher BMIs at standard
  • Heavy tobacco + high face
profile fit94%
Atlas Assurance
Managed health conditions
  • Well-controlled diabetes & BP
  • Fast accelerated underwriting
  • Recent cardiac events
profile fit96%
Northstar Mutual
Older applicants
  • Sweet spot ages 55–80
  • No-exam path to $500K
  • Extreme sports declared
profile fit89%
Helios Financial
Tobacco & nicotine
  • Lenient on cigar / occasional vape
  • Best non-cig rate classes
  • Large face + daily smoker combo
profile fit85%

// the bot weighs 40+ underwriting factors against each carrier's filed guidelines in real time

// the leverage

Insurers want your business.
So make them earn it.

When one company knows it's the only option, you take its number. When several know they're competing for the same applicant, the incentive flips — and that's the whole point of putting your profile up for bid.

// from across the country

Bids won. Coast to coast.

4.8★average rating
50states served
12k+profiles auctioned
★★★★★

"I figured my age would scare carriers off. Instead a few came back fighting over me and I locked in more coverage than I walked in expecting."

MT
Marcus T.📍 Atlanta, GA
$500K term
★★★★★

"As a smoker I'd basically given up on a decent rate. The bot found a carrier that barely blinked — night and day from what my old agent quoted."

LR
Linda R.📍 Denver, CO
Smoker rate
★★★★★

"Did the whole thing on my phone during lunch. No exam, and an agent actually reached out the same afternoon. Painless."

DP
Dev P.📍 Austin, TX
No-exam
★★★★★

"Type 2 diabetes got me declined twice elsewhere. BidOnMe matched me with a carrier that actually approves managed cases. Approved."

SM
Sandra M.📍 Columbus, OH
Approved
★★★★

"I'm naturally skeptical of 'AI this, AI that.' But the rate that came back genuinely beat the two quotes I'd already gotten on my own."

JW
James W.📍 Tampa, FL
Beat my quote
★★★★★

"Simple, fast, no pressure. Nobody was trying to upsell me — I just got matched with the right carrier and made my own choice."

AK
Aisha K.📍 Seattle, WA
5-min profile
BidOnMe

BidOnMe is not an insurance company and does not issue policies or bind coverage. We are a marketing and lead-referral service. The figures shown during the auction are illustrative estimates, not quotes or offers of insurance. Your actual rate is determined by a licensed insurer after underwriting.

By submitting your information you consent to be contacted by BidOnMe and its licensed insurance partners by phone, text (including autodialed/prerecorded messages), and email at the number and address you provide, even if listed on a Do-Not-Call registry. Consent is not a condition of purchase and may be revoked at any time. Message/data rates may apply. We share the information you provide with licensed agents and carriers; see our Privacy Policy for details and your opt-out rights.

© 2026 BidOnMe Insurance Services — PROTOTYPE / DEMO. Not a live commercial product.